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Video Games Level 3

Subway teams with Sony for video-game promotion Played by Kristina Blanco media type="custom" key="10731948" [|Article]

This week Subway announced that they would be pairing up with the video game giant, Sony, for the promotion of the new game "Uncharted 3: Drake's Deception." Basically, gamers can go into a Subway and buy a large drink and they will be able to access the game prior to its release on November 1st. According to game gurus, this will give gamers an advantage to those who will wait till the release to play. Also, other items from Subway such as sandwiches and chips, can have codes that can be redeemed for more things at Subway.com. The reason Subway will do this is for the publicity within the game. There will be special levels or points awarded for those gamers who find something associated with the Subway brand. So with this team up with Subway and Sony, everyone wins in profit and marketability. Video games are huge in the advertising world because it is another outlet to promote product. This is just more proof about how video games are becoming more like reality. Technology is becoming so realistic that older forms of media are dying, but virtual reality is thriving.

XBOX LIVE is expanding its offerings again. Played By Francine Im

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Released today was an article on GameSpot about XBOX live adding dozens of TV and film partners. As of the holiday season 2011, Microsoft will add 38 partners whose shows will newly be available through XBOX 360's online service. Comcast and Verizon are the two leading providers on the list and as soon as the services via XBOX go live, all Comcast Xfinity subscribers are going to "have access to more than 10,000 episodes of on-demand TV, while Verizon FiOS customers will be able to watch 26 channels of live TV, including MTV, Spike, Food Network, Comedy Central, HBO, CNN, and Nickelodeon." We all know that XBOX live is something that you have to pay for but seeing as that most people that use XBOX live for gaming, already subscribe/pay a monthly fee in order to play video games online with gamers from all over the world. Along with being able to use the XBOX live system, Microsoft has also announced that the motion-sensing Kinect will also be in affect when XBOX's new service launches. Microsoft also stated that they will be launching a new mobile app (free) to allow users search and stream live content straight from their phones! What will cable companies have to say about the expansion of XBOX live, since it will no longer be solely used to allow gamers to play against one another through an online community?

Xbox Live is expanding its offerings again

Yakuza coming to the USA! Played By Amanda Setter [|Article] Sega Gaming system recently announced its new arrival of ever-so-popular game Yakuza coming to the United States beginning in March 2012. While Japan reports of growing complaints from gamers in the Yakuza world, bringing it to the U.S. will only allow more zombie fans and more complaints. Yakuza's current series "Yakuza: Of The End" will have a new title for western gamers "Yakuza: Dead Souls" which will portray even more of the zombie play in real time. Sega announced that in this Western release, "Sega is bringing over all of the Japanese game's downloadable content and adding an all-new Pachislot minigame." Dead Souls is set to be the beginning change of the "reality based" games that Yakuza has stood for in its past. According to the article, "Series regular, Kazuma Kiryu, is joined by three new playable characters as he faces hordes of undead, mutants, and the ever-present seedy Japanese underworld in the streets of Tokyo's red light district." Sega is also said to have created a whole new expanded combat system for this game, anticipating huge popularity in the U.S. "Players will still be throwing punches and kicks in classic fashion, but guns play a much bigger role in zombie-filled Tokyo." Included in this new release of the game and combat system, they are said to include a whole array of pistols, machine guns, and rocket launchers, which it teases could be handy in case something "even more terrifying than the zombies" happens to show up. For a lot of people that enjoy video games, this may very well be their "cup of tea" so look forward to this March 2012 release.

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